Obi.de OBI Baumarkt & Online-Shop - alles für Heim, Haus, Garten und Bau

Die Nummer Eins in Deutschland: OBI Baumarkt - Online und in Ihrer Nähe immer für Sie da! Alles für Heimwerken, Bauen und Garten bei OBI

Obi.de Overview

Obi.de is a German website that serves as a one-stop-shop for everything related to home improvement and gardening. According to Alexa, this website receives 28,292 unique visitors per day, which is a considerable amount of traffic. The site is hosted by Amazon’s hosting service and has a top-level domain of .DE, indicating that it is primarily targeted at German-speaking audiences.

The website's title, “OBI Baumarkt & Online-Shop - alles für Heim, Haus, Garten und Bau,” translates to OBI DIY store and online shop - everything for home, house, and garden. This suggests that the site features a wide selection of products, ranging from building materials, furniture, and garden equipment to DIY tools and accessories.

As per PageSpeed Insights scores, the speed score of Obi.de is 53, which could be attributed to the website's large and diverse product range, which requires numerous graphics and multimedia elements. Furthermore, the website is SSL-certified, indicating its dedication to online security and safeguarding customer data.

The homepage features a clean design with a navigational menu at the top and an interactive search bar. Users can easily find their desired products by accessing their respective categories using this navigation menu. The website also features a prominent banner showcasing the latest deals, giving users an incentive to explore the site further.

The website's layout is structured by putting similar products in specific categories that make it easier for users to navigate and search for products. This exemplifies user experience design principles and makes the shopping experience seamless.

The website's value is calculated to be around 1.3 million U.S. dollars, indicating a thriving business. Its success could be attributed to its extensive product range, user-friendly interface, and its physical presence in various locations across Germany, signifying its trustworthiness.

Considering the website only features home improvement and gardening products, it should not contain any explicit or vulgar content, making it a family-friendly website. The website's high traffic and positive user feedback also indicate that it is a reliable retailer in Germany's home improvement industry.

Obi.de Rank Summary

Global Rank

6,666

Average Load Time

2.00sec

Links In Count

842

Website Value

$1.3 M

Audience Geography. Where are obi.de visitors located?

Country	Visitors
Germany DE	91.7%
Austria AT	2.7%
Switzerland CH	1.7%
Italy IT	0.6%
France FR	0.5%
Other	2.8%

Country	Pageviews
Germany DE	92.3%
Austria AT	2%
Switzerland CH	1.5%
Italy IT	0.9%
France FR	0.3%
Other	3%

Country	Rank
Germany DE	233
Austria AT	1216
Switzerland CH	1652
Italy IT	18002
France FR	33736

Where do visitors go on obi.de?

Subdomain	Pageviews
obi.de	98.94%
gartenplaner.obi.de	0.39%
images.obi.de	0.35%
selbstbaumoebel.obi.de	0.27%
other	0.05%

Subdomain	Pageviews per User
selbstbaumoebel.obi.de	6
obi.de	3.46
images.obi.de	1.2
gartenplaner.obi.de	1.1

Subdomain	Reach
obi.de	99.06%
gartenplaner.obi.de	1.21%
images.obi.de	1.01%
selbstbaumoebel.obi.de	0.16%

How popular is obi.de?

Period	Global Rank	Global Rank Delta
past 3 months	6666	547
past month	6985	852
past week	6906	-396
yesterday	6144	-637

Days	Pageviews Rank	Pageviews Rank Delta	Pageviews per Million	Pageviews per Million Delta	Pageviews per User	Pageviews per User Delta
90	6719	828	112	-15.38%	3.57	-5.805%
30	7198	1007	104	-14.73%	3.48	-1.97%
7	7312	-159	104	0.7%	3.4	-4.51%
1	7065	-1223	11	10%	3.1	9%

Days	Reach Rank	Reach Rank Delta	Reach per Million	Reach per Million Delta
90	7162	493	117	-10.17%
30	7485	943	111	-12.88%
7	7355	-495	110	6%
1	6393	-433	130	5%

Obi.de Website Safety

Overview

Last Updated: 07/07/2024

Overall result - obi.de is safe.

We gather website safety and reputation data and compare it with available third-party sources so we calculate own safety and trustworthiness rate based on information that we get.

Norton Connect Safe

Last Updated: 03/21/2024

obi.de is safe.

Norton ConnectSafe evaluates obi.de for any unsafe and insecure content. The results are critical for families with young children.

Google Safe Search

Last Updated: 02/05/2019

obi.de is safe.

SafeSearch is used as a parental control tool to filter out any inappropriate for your children search results on your devices: phones, tablets or personal computers.

Google Safe Browsing

Last Updated: 01/09/2019

obi.de is safe.
Malware: not found.
Phishing: not detected.
Unwanted software: not found.
Harmfull applications: not found.

Google Safe Browsing notifies when websites are compromised by malicious actors. These protections work across Google products and provide a safer online experience.

Site Advisor

Last Updated: 02/22/2021

obi.de is safe.

McAfee assesses obi.de for a meaningful set of security threats. Featured dangers from annoying pop-ups to hidden Trojans, that can steal your identity, will be revealed. McAfee does not analyze obi.de for mature or inappropriate content, only security checks are evaluated.

Web of Trust

Last Updated: 01/09/2019

obi.de child safety is very good.

The WOT calculates reputation of the obi.de. This reputation system receives ratings from users and information from third-party sources, assesses the obi.de for safety features and confirms, whether obi.de is suitable for children.

SSL Information

SSL Checker Tool

Domain	obi.de
Issuer Organization	Let's Encrypt
Issuer	Let's Encrypt Authority X3
Algorithm	RSA-SHA256
Valid form	10/08/2019
Expiration	01/06/2020
Signed	Certificate is not self signed
Additional Domains	obi.de

Obi.de Rank History

Alexa Rank shows how popular obi.de is in comparison with other sites. The most popular site has Alexa Rank equals 1. If obi.de has Alexa Rank equals 100,000, then it is in TOP 100,000 popular sites in the world. The rank is calculated using a combination of average daily visitors to obi.de and pageviews on obi.de over the past 3 months.

Obi.de Hosting Information

Server Location

Geolocation Tool

ASN Information

ASN Lookup Tool

ASN ID: 16509

ASN Title: AMAZON-02 - Amazon.com, Inc., US

Last Update: 10/01/2023

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

ASNumber: 16509
ASName: AMAZON-02
ASHandle: AS16509
RegDate: 2000-05-03
Updated: 2012-03-02
Ref: https://rdap.arin.net/registry/autnum/16509

OrgName: Amazon.com, Inc.
OrgId: AMAZON-4
Address: 1918 8th Ave
City: SEATTLE
StateProv: WA
PostalCode: 98101-1244
Country: US
RegDate: 1995-01-23
Updated: 2017-01-28
Ref: https://rdap.arin.net/registry/entity/AMAZON-4

OrgAbuseHandle: AEA8-ARIN
OrgAbuseName: Amazon EC2 Abuse
OrgAbusePhone: +1-206-266-4064
OrgAbuseEmail: abuse@amazonaws.com
OrgAbuseRef: https://rdap.arin.net/registry/entity/AEA8-ARIN

OrgTechHandle: ANO24-ARIN
OrgTechName: Amazon EC2 Network Operations
OrgTechPhone: +1-206-266-4064
OrgTechEmail: amzn-noc-contact@amazon.com
OrgTechRef: https://rdap.arin.net/registry/entity/ANO24-ARIN

RTechHandle: AC6-ORG-ARIN
RTechName: Amazon-com Incorporated
RTechPhone: +1-206-266-2187
RTechEmail: ipmanagement@amazon.com
RTechRef: https://rdap.arin.net/registry/entity/AC6-ORG-ARIN

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

Obi.de Domain Registration and Settings

WHOIS

WHOIS Lookup Tool

Domain: obi.de
Status: connect

DNS Records

DNS Lookup Tool

Host	A Record	TTL
obi.de	81.169.226.11	300

Host	MX Record	Priority	TTL
obi.de	smtp03.net.obi.com	10	3600
obi.de	smtp04.net.obi.com	10	3600

Host	NS Record	TTL
obi.de	dns03.pironet-ndh.com	14400
obi.de	dns01.pironet-ndh.com	14400
obi.de	dns02.pironet-ndh.com	14400

Host	TXT Record	TTL
obi.de	v=spf1 mx ip4:84.17.184.240/28 ip4:46.19.168.0/23 ip4:213.61.69.162 ip4:217.9.112.165 ip4:212.186.193.50 ip4:213.185.164.18 ip4:212.19.45.107 a:dedi2252.your-server.de -all	28800
obi.de	5514a0d67742f8065bc8e6376797f7f9c9f19bb9092fdea532f2091328b3cb90	28800
obi.de	78BREJ/rT7akPwk/0NCOBtgub8AJZEl7gbNFLXL0RlQ=	28800
obi.de	google-site-verification=PcZ4Z7f4qqfKgrX76sGzKJOtM5Q6gwK7A-DWsJ9ogPU	28800
obi.de	LxiFKn8JvvOwtzw4wFKy43tJG112Zj0o9/KqVmpgCm4=	28800
obi.de	MS=E9A9A0B753CDE9297D0272ED3B117D8731B3A7AC	28800
obi.de	adobe-idp-site-verification=5a79fc77-e026-4525-bd89-2ce53d91801a	28800

dns01.pironet-ndh.com
TTL: 3600
Email address: noc-dns.net.obi.com
Serial: 2019071902
Refresh: 28800
Retry: 7200
Expire: 604800
Minimum: 7200

Obi.de HTML Check

HTML Validation Tool

Errors

A “charset” attribute on a “meta” element found after the first 1024 bytes.

A “meta” element with an “http-equiv” attribute whose value is “X-UA-Compatible” must have a “content” attribute with the value “IE=edge”.

Attribute “wt_name” not allowed on element “a” at this point.

Attribute “tm-data” not allowed on element “span” at this point.

Bad value “” for attribute “action” on element “form”: Must be non-empty.

Attribute “tm-data” not allowed on element “input” at this point.

Attribute “tm-data” not allowed on element “a” at this point.

Element “div” not allowed as child of element “ul” in this context. (Suppressing further errors from this subtree.)

Attribute “tm-data” not allowed on element “form” at this point.

Attribute “tm-data” not allowed on element “button” at this point.

Stray end tag “span”.

Element “p” not allowed as child of element “span” in this context. (Suppressing further errors from this subtree.)

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Element “style” not allowed as child of element “div” in this context. (Suppressing further errors from this subtree.)

No “p” element in scope but a “p” end tag seen.

Attribute “rel” not allowed on element “div” at this point.

Attribute “tm-data” not allowed on element “div” at this point.

Attribute “wt_name” not allowed on element “span” at this point.

Attribute “target” not allowed on element “span” at this point.

Bad value “button” for attribute “type” on element “a”: Subtype missing.

Warnings

Section lacks heading. Consider using “h2”-“h6” elements to add identifying headings to all sections.

Obi.de Desktop Performance

Last tested: 05/19/2017

Desktop Speed

53%

Leverage browser caching

Optimize images

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Reduce server response time

Enable compression

Minify JavaScript

Desktop Resource Breakdown

Total Resources	198
Number of Hosts	60
Static Resources	119
JavaScript Resources	35
CSS Resources	6

Obi.de Mobile Insights

Last tested: 05/19/2017

Mobile Usability

99%

Size tap targets appropriately

Mobile Speed

53%

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Leverage browser caching

Reduce server response time

Optimize images

Enable compression

Minify JavaScript

Mobile Resource Breakdown

Total Resources	139
Number of Hosts	57
Static Resources	64
JavaScript Resources	34
CSS Resources	6

Obi.de Common Typos

www.obi.com
www.obi.net
www.obi.org
www.obi.info
www.obi.biz
www.obi.us
www.obi.mobi
www.bi.de
www.obi.de
www.ibi.de
www.oibi.de
www.iobi.de
www.kbi.de
www.okbi.de
www.kobi.de
www.lbi.de
www.olbi.de
www.lobi.de
www.pbi.de
www.opbi.de
www.pobi.de
www.oi.de
www.ovi.de
www.obvi.de
www.ovbi.de
www.ogi.de
www.obgi.de
www.ogbi.de
www.ohi.de
www.obhi.de
www.ohbi.de
www.oni.de
www.obni.de
www.onbi.de
www.ob.de
www.obu.de
www.obiu.de
www.obui.de
www.obj.de
www.obij.de
www.obji.de
www.obk.de
www.obik.de
www.obki.de
www.obo.de
www.obio.de
www.oboi.de

Obi.de OBI Baumarkt & Online-Shop - alles für Heim, Haus, Garten und Bau

Die Nummer Eins in Deutschland: OBI Baumarkt - Online und in Ihrer Nähe immer für Sie da! Alles für Heimwerken, Bauen und Garten bei OBI

Obi.de Overview

Obi.de Rank Summary

Obi.de Website Safety

Obi.de Rank History

Obi.de Hosting Information

Obi.de Domain Registration and Settings

Obi.de HTML Check

Obi.de Desktop Performance

Obi.de Mobile Insights

Obi.de Similar Audits

Obi.de Common Typos